Portfolio
SE MELER
Problem
Create a beverage packaging design and carton design.
Solution
The name for this beverage is taken from the French for "to mix" as the flavor is a mix of chocolate and caramel. The imagery targets an audience ranging from 20-30 year old working professionals who are looking for a rich and creamy treat after a long day of work.
EGGSCAVATION
Problem
Create a candy bar packaging design and point of purchase display.
Solution
Candy bars come in many shapes and sizes, many of the most interesting ones being non-traditional. The choice of illustrative dinosaur theme and egg shape appeals primarily to children (especially with the toy inside).
Each egg is roughly 3" tall and 2.5" wide, while the point of purchase display towers at around 20" tall.
ATOMIC BALL
Problem
Create a sport ball package design for an existing ball and implement it.
Solution
The green pentagons on this soccer ball glow in the dark. That, combined with the bright metallic colors, makes this ball naturally appeal to young children. The atomic theme was taken from the glowing nature of the ball and furthered the appeal to young children.
FREELANCE WEBSITES
Problem
Design and implement websites for companies
Solution
Each company is different and so each process for each site had its differences. The common factor between all of these sites is the end result is nice-looking functional websites that make a difference in how the company is presented online.
UNIVERSITY WEBSITES
Problem
Design and implement websites for departments at the University of Minnesota working within the University's standards for branding and accessibility
Solution
Each site has a different solution because the departments had differing desires for their online appearance, but all had the same graphical restraints from the University. Working within these regulations, I created site designs that not only get their information across in an accessible manner, but also look good doing it.
T-SHIRT
Problem
Design a T-shirt within the constrains of threadless.com
Solution
This project started with a witty saying, continued with some Illustrator work and finished with a successful T-shirt design.
BATTLE BEES
Problem
Create a board game (rules, pieces, board, etc.) and design the involved pieces into a cohesive whole.
Solution
Battle Bees is a turn-based strategy game that is easy to learn but hard to master. The target age range is 6+ (primarily due to the small pieces) but is fun for any age.
COLORADO RE-BRANDING
Problem
Re-brand Colorado to draw in a new audience
Solution
A market that was not fully utilized in Colorado is micro breweries, so this re-branding is designed to draw in that audience. Using imagery, a catchy phrase and a series of branded items this campaign effectively reaches the brewing pioneers that Colorado could use.
Click here to see more images.
CAMPUS CONNECTOR QUIZ
Problem
Design and create an interactive piece that educate people about the new Campus Connector Buses at the University of Minnesota
Solution
The final product is a quiz game that keeps score of your correct/incorrect answers, plays fun animations between questions and directs users to more information at the end of the quiz.
CLA FEATURE
Problem
Design and create an interactive piece that will highlight students who benefitted from gifts to CLA
Solution
The final product cycles through images one-by-one with links to their full story and allows users to pause the slide show and select images individually.
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